ABTA is the UK’s leading travel association; we have been at the heart of travel for over 60 years. Our purpose is to help our Members to grow their businesses successfully and sustainably, and to help their customers – the travelling public – have confidence in their travel experience.
The ABTA brand stands for expertise, reliability and fairness, and our level of brand recognition and trust among consumers is the highest of any travel trade association.
It is estimated that over £31.5bn is spent on holiday arrangements with ABTA Members every year. We believe this is because booking with an ABTA Member gives you peace of mind because they are committed to following a strict code of conduct, which means you’ll receive a high standard of service, fair terms of trading and accurate information. In fact, our research shows that seven out of ten people see ABTA membership as essential when booking their travel arrangements. More about the benefits of booking with an ABTA Member can be found in our video.